TOOLS

Seven warning signs that show up in early calls, in how prospects talk about budget, and in how they describe their last agency. Run through it before you say yes.

15 questions scored across the five areas where studios typically break down: Pricing, Positioning, Pipeline, Process, and People. You'll see exactly where you're strong and where you're bleeding.

16 questions across four ops areas: project management, scoping and contracts, client communication, and capacity. Find out where your studio is solid — and where it's quietly leaking time and money.

Most studios don't have a pipeline problem. They have a math problem. Enter your revenue goal, average project value, and close rate — find out exactly how many active conversations you need.

The wrong first hire costs more than not hiring at all. Six questions to figure out which role — account manager, ops, maker, or sales — would actually move the needle in your studio right now.

Discounting, bad-fit clients, written-off invoices, undercharging — they all add up. Enter your real numbers across four categories and see exactly what playing it safe cost you this year.